Tag: Evan Shapiro

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The Return Of The Pretty Reckless AND The Return Of The Record Release Party

"When you're a music brand, these events matter. Artists matter."

Laid Off By Innovation? Use AI To Get Hired Faster

"Remember, your advantage is not what was listed on your business card. It is who you are, not what you do."

Live Music Revenue Plateaus After Years of Record-Breaking Post-Pandemic Growth

Men..are redirecting discretionary dollars toward video games, spending double on gaming versus live events in Q1 2026.

KXnO Layoffs Highlight the Changing Reality for Sports Radio Talent

"The industry has spent decades telling talent to be genuine, build trust, and create authentic relationships with listeners. Yet when those same qualities extend beyond sports and into the realities of the business itself, they can suddenly be viewed as liabilities instead of strengths."

100.3 The Sound’s Lasting Legacy With ‘The Backstagers’

Instead of the goal being to ask people what they thought about the station and gather information, it was about giving them access to the station and creating an open dialogue.

Behind The Song Podcast Bridges Classic Rock Generation Gap

It’s this sort of approach to repackaging the world of Classic Rock that provides the best opportunity to tap into the passion for the music we see in younger generations without expecting them to listen to the radio.

How the Classic Rock Radio Format Can Connect With Gen Z And Millennials

In the user-centric era, the currency is not reach, it's love. Cater to the fans who love your stuff, and their passion will fuel your flywheel.

What Is the Media Rating Council, and Why Does it Exist?

"Measurement suppliers don’t have to apply for MRC accreditation, but many on both sides of the table consider the double checkmarks a necessity to be a serious player."

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Laid Off By Innovation? Use AI To Get Hired Faster

"Remember, your advantage is not what was listed on your business card. It is who you are, not what you do."

Live Music Revenue Plateaus After Years of Record-Breaking Post-Pandemic Growth

Men..are redirecting discretionary dollars toward video games, spending double on gaming versus live events in Q1 2026.

KXnO Layoffs Highlight the Changing Reality for Sports Radio Talent

"The industry has spent decades telling talent to be genuine, build trust, and create authentic relationships with listeners. Yet when those same qualities extend beyond sports and into the realities of the business itself, they can suddenly be viewed as liabilities instead of strengths."

Paul Finebaum Reflects on His Legacy in Receiving the Sports Media Lifetime Achievement Award

"I, somehow, have been able to survive and adapt. My career is full of different chapters. Every one of those chapters, I never really knew if I’d make it out of it."