Tag: Featured

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Dianna Russini’s Return Was a Success But Now Comes the Hard Part

"Russini doesn't need to win over every critic, nor does she need to answer every question thrown her way. But she does need to give people a reason to keep tuning in beyond their curiosity about her personal life."

How Tara Palmeri Built a Digital Media Startup From the Ground Up

"This was a natural place for me to go: to write for myself in my own name, directly to my audience, and have that kind of intimate connection and really pursue the stories that I wanted to pursue."

What Leaving Radio Taught Me About Staying in the Business

"Outside the building, I kept translating everything back into it.."

How Phil Mackey Took SKOR North From Whiteboard to Marconi

"The fact that a small number of people can be so mighty across all these platforms is a testament to how awesome our staff is."

MLB Central Stays at the Center of the Action

"I think for me, the beauty of what we do is the fact now that the chemistry between the three of us is so strong."

Advertising Strategy for 24/7 Businesses

With lower ad costs aimed at the audience who makes staying open late worth it, you can be ringing in the profits on the night shift.

Talk Radio Talent and Producer Coaching Tips From A Master — Part 2

"Mostly with the work that I do in spoken word, I think a producer is strongest when they help pull out your point or the best part of a topic."

News/Talk Radio Hosts Need to Remember It’s Ok to Act Your Age

This same strategy can apply to a story that may pre-date your time in the market where you’re hosting your show. Study up, but lean on those who know.

Meet The Bettors: Kelly ‘In Vegas’ Stewart

"There's so much free content out there. Like we have 38, 39 states about to be 40 states coming on board, and the more states that come on board, the more mainstream that gambling has gotten."

Blake Thompson Led a Digital Revolution for Dave Ramsey and Ramsey Solutions

"It's just about reaching the most people where they're at. That's how we went about it. We just learned early on to always try to be a step ahead in what's coming."

Does Anyone Really Think Radio Will Be Helped By the Rise of AI?

The problems facing the media are more about humans than they are about technology.

4 Tips for News/Talk Radio Hosts to Become Essential

Remember this fact: Revenue trumps ratings, dedication, or longevity. Make yourself essential.

Rich Eisen is the Top Pick as NFL Draft Host

“If you’re gonna literally sit there and want to spend an hour or two, I got to make sure it’s entertaining, you’re engaged, but also informed and not gonna hit the button."

The NBA Play-In Tournament is Simply About Money

By most estimates, the PIT has added millions of dollars in value for the league’s broadcast partners.

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How Tara Palmeri Built a Digital Media Startup From the Ground Up

"This was a natural place for me to go: to write for myself in my own name, directly to my audience, and have that kind of intimate connection and really pursue the stories that I wanted to pursue."

What Leaving Radio Taught Me About Staying in the Business

"Outside the building, I kept translating everything back into it.."

How Phil Mackey Took SKOR North From Whiteboard to Marconi

"The fact that a small number of people can be so mighty across all these platforms is a testament to how awesome our staff is."

Why Local News/Talk Radio Hosts With Big Egos Risk Unemployment

"News/talk stations are largely syndicated, and the local shows, which used to feature a host, producer, and board operator/phone screener, are largely a thing of the past. What does this mean? If you are a local host on a radio station, having a large ego is an invitation to unemployment."