Tag: Featured

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Dianna Russini’s Return Was a Success But Now Comes the Hard Part

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"Russini doesn't need to win over every critic, nor does she need to answer every question thrown her way. But she does need to give people a reason to keep tuning in beyond their curiosity about her personal life."

How Tara Palmeri Built a Digital Media Startup From the Ground Up

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"This was a natural place for me to go: to write for myself in my own name, directly to my audience, and have that kind of intimate connection and really pursue the stories that I wanted to pursue."

What Leaving Radio Taught Me About Staying in the Business

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"Outside the building, I kept translating everything back into it.."

How Phil Mackey Took SKOR North From Whiteboard to Marconi

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"The fact that a small number of people can be so mighty across all these platforms is a testament to how awesome our staff is."

Advertising Budgets Are Not One Size Fits All

Columns Jeff Caves Jeff Caves -
Combining these methods or a custom approach based on specific business needs often proves most effective when setting advertising budgets.

Confessions From a News Radio Heretic

Columns BNM Staff BNM Staff -
I’m a radio guy, that’s all. I’m a nice person, a good friend, and a loving family man but I am not a journalist.

Too Much Election Talk Could Be The Wrong Play For Talk Radio in 2024

Columns Pete Mundo Pete Mundo -
On the talk radio buffet in 2024, don’t fill up on one dish. There’s plenty to go around.

Are Journalists Guaranteed Safety in Today’s Media World?

Columns Krystina Alarcon Carroll Krystina Alarcon Carroll -
With an increase in violent conflicts around the globe and continued protests at in America, can journalists ever been guaranteed safety while doing their jobs?

Scott Masteller Wants to Offer Something Unique to Philadelphia

Columns Demetri Ravanos Demetri Ravanos -
“I made the decision that if I could do this on terms that are agreeable to both Beasley and myself, that this could be a good partnership.”

How to Maintain Control When a Guest Goes Off the Rails

Columns Perry Michael Simon Perry Michael Simon -
You need to be prepared to push back, to challenge (whether or not, that is, you agree with the spin they’re offering), and to repeat key questions when they’re not being answered.

CBS NFL Analyst Tony Romo Can’t Get By on Just Personality and Prognostication

Columns Andy Masur Andy Masur -
Romo has all the intangibles to be a great analyst, but preparation is the key to a great broadcast, I hope he takes that to heart.

3 Tips to Avoid Ruining the Ratings Expected from the 2024 Presidential Election

Columns Peter Thiele Peter Thiele -
This election season, think about your audience first.  Tell them the truth.  Your job is not to represent the powerful but defend the people.

Mark Kaye Proves Creativity is King

Columns Garrett Searight Garrett Searight -
"You need to counterbalance a lot of the politics with entertainment. It's something we are cognizant of every time something pops up in the news."

Carl Dukes Answered the Call from 92.9 The Game

Features Derek Futterman Derek Futterman -
"I’ve never claimed to be the smartest guy in the room, nor do I want to be, but I understand what the audience wants and I understand how it should be delivered."
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Popular

How Tara Palmeri Built a Digital Media Startup From the Ground Up

Features 0
"This was a natural place for me to go: to write for myself in my own name, directly to my audience, and have that kind of intimate connection and really pursue the stories that I wanted to pursue."

What Leaving Radio Taught Me About Staying in the Business

Columns 0
"Outside the building, I kept translating everything back into it.."

How Phil Mackey Took SKOR North From Whiteboard to Marconi

Features 0
"The fact that a small number of people can be so mighty across all these platforms is a testament to how awesome our staff is."

Why Local News/Talk Radio Hosts With Big Egos Risk Unemployment

Columns 0
"News/talk stations are largely syndicated, and the local shows, which used to feature a host, producer, and board operator/phone screener, are largely a thing of the past. What does this mean? If you are a local host on a radio station, having a large ego is an invitation to unemployment."