Tag: Featured
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The Thin Mint of Effort Radio Ad Sales Strategy
The Thin Mint Strategy is a recipe for success, and once you have just one, you will finish the box before you know it!
Barrett News Media’s Top 20 National News/Talk Shows of 2023
"A total of 62 national shows were eligible for voting consideration in the National News/Talk Shows category."
Al Michaels Deserved Better From NBC
Michaels is a legend. Imagining an NFL postseason without him is hard to do. It’s also difficult to believe that NBC would do him like this as well.
Too Many Hats, Not Enough Heads: When Media Staffers Are Asked to Do Too Much
"The media is your business, and to do it right costs money. If your business plan doesn’t factor in the cost of doing things right, then you’re doing things wrong..."
As 2024 Approaches, What Are News/Talk Radio Professionals Focused On?
What do you want your station(s) to accomplish? What needs a fresh coat of paint on the station? Is there a show on the station that needs a reinvention?
Barrett News Media’s Top 20 Major Market News/Talk Afternoon Shows of 2023
"A total of 37 shows appeared on ballots turned in by our executive panel in the Major Market Afternoon News/Talk Shows category."
NBC News Daily Continues to Top GMA3 During Midday Network Battle
Since the behind-the-scenes affair between Amy Robach and T.J. Holmes was revealed, NBC News Daily topping ABC's GMA3 in adults 25-54 has been a regular occurrence.
Trust in Media is at an All-Time Low. Who’s To Blame?
Nearly four in 10 Americans (39%) have no confidence in the media, according to the latest Gallup Poll. Another 29% selected “not very much confidence” in the media.
Is 98.5 The Sports Hub Taking Cues From Barstool Sports in Searching for Rich Shertenlieb’s Replacement?
Most sports radio talent searches take place behind closed doors with strict vows of secrecy. But 98.5 The Sports Hub isn't like most sports radio stations.
Damon Amendolara, Evan Cohen, and Jason Smith Explain Why Being a Hater Isn’t a Bad Thing in Sports Radio
“If a host is perceived as a hater of a team or of a player’s on field/court/ice performance, that is a confirmation of listening by a fan, that’s a great thing!”