Tag: Featured
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Radio Is Not Dead Yet
"Traditional ads-TV, Radio, and Print- break through the digital clutter. Additionally, the decline in third-party cookies for digital purposes is causing ad ineffectiveness."
Radio Is a Perfect Replacement for a Streaming Service
People are always on the hunt for free-content; there is no better time than now for radio to remind the world what it does best.
No One Can Justify Remote Broadcasts In 2022
"The number of networks behaving this way is dropping, but the fact that there is still a list is absolutely maddening."
Meet the Market Managers: DJ Hodge, iHeartMedia Cincinnati
"When you see Mo and Lance have 70,000 Twitter followers, you know exactly how important they are in the market. You know exactly how big their level of impact is. Believe me, the businesses in Cincinnati know that."
Takeaways From The NAB Show and Six Days in Las Vegas
"I'm certainly not afraid to be critical but my enthusiasm for the NAB Show was elevated this year."
Rich Eisen Got The Last Laugh
“This is a football-loving country that we have and anytime that they see it, they want more of it, and thank goodness for that.”
Michael Malice Takes on the Media, Again
Malice stated that the media carries the water of war efforts far and wide while discussing the U.S. inserting itself into military conflicts.
HLN Leads the Way in coverage of the Johnny Depp v. Amber Heard trial
The $50 million defamation trial between the formerly wedded actors Johnny Depp and Amber Heard began in mid-April but captured more national attention during...
How Do We Make Digital Content More Profitable?
"Sure, sellers have to rethink and learn new strategies for selling these products, but that isn’t where it stops."
Sports Radio Can Be The Search Engine In B2B Marketing
"Sports stations' ability to deliver B2B results is one of my favorite format attributes, and creating opportunities for new connections for businesspeople is critical for employee and C-level buy-in."