"Disclosure only matters if consumers believe there's meaningful value in knowing the difference. Based on the latest research, they're already showing they don't."
"It may take a little more effort, but if you have an 18-34-year-old targeted station in your cluster, grab a dance partner and start executing some of these ideas."
"There’s a calmness and authoritative way about him. Steratore seemingly commands respect when he opens up his mic to comment on a play, giving his opinion."
his edition of the evening news program delivered 8.98 million total viewers and 1.71 million in the key 25-54 demographic, according to Nielsen Media Research.
"Disclosure only matters if consumers believe there's meaningful value in knowing the difference. Based on the latest research, they're already showing they don't."