"Disclosure only matters if consumers believe there's meaningful value in knowing the difference. Based on the latest research, they're already showing they don't."
"If you have upwards of $25 million per year invested in your people alone, how can the network justify telling people to go to ESPN2 or ESPN+ to watch the Mannings instead?"
"Getting in and out of a car and listening to a long-form podcast or especially an audiobook is like starting and stopping a conversation. Things get complicated."
"Disclosure only matters if consumers believe there's meaningful value in knowing the difference. Based on the latest research, they're already showing they don't."