Tag: Featured
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For MoJoe Roberts, Las Vegas Is A 95.5 The Bull Market
“This brand means a lot to the market, and I think that connection and identity are what make it stand out."
How Ryan Hatch and Scott Sutherland Have Positioned Arizona Sports for Continued Prosperity
“We got in early, and first in wins in a lot of cases, and again, just the evolution and the talent along with it, but being on FM was absolutely paramount to our success.”
Digging Through Data: Katie Miller, Sean Bos of Harker Bos Group/Crowd React Media
Barrett Media is speaking with some of the top media researchers in the field to see what trends stood out in 2024 and what matters most in research for 2025.
News/Talk Radio Needs to Re-Examine Its Approach as the Generational Shift Continues
You have 12 seconds to impress listeners of this age group. Air personalities need to aircheck themselves.
The Interview: Sid Rosenberg on 77 WABC
Monday marked nine years of being on 77 WABC for morning host Sid Rosenberg. With that milestone came several high-profile guests, including Fox News...
Steven Spector Wanted to Be on the FM Dial in Kansas City, and Got His Wish With 96.5 The Fan
"And as long as you're having fun and entertaining the listener, if that doesn't happen to be the Chiefs that day, that's okay. We don't have to be Chiefs 24-7."
Spring Promotion Ideas To Renew Interest In Your Radio Station
Radio is excellent at creating, developing, and executing ideas quickly. You may find inspiration from this list to create a quick promotion this year.
Digging Through Data: Larry Rosin, Edison Research
Barrett Media is speaking with some of the top media researchers in the field to see what trends stood out in 2024 and what matters most in research for 2025.
A Sobering Social Media Reminder Talk Radio Hosts Should Never Forget
The platforms are the ones using your opinion to make money (and train their AI engines). You get to think that your value is measured by the number of followers and likes you accumulate.
What the Future of Nielsen Radio Ratings Looks Like After Video Ratings Wars
Nielsen makes a lot of money from the radio service. Without any serious competition, there is little need to invest in improvements unless the subscribers push back.