"Networks like FOX Sports understand that shoulder programming needs more than discussion. It needs personality and personalities who bring out the characters of others. That's the magic of Alexi Lalas."
"In my experience, there's a lot of people who can write, and a lot of people who can do TV, and not a lot of people who can do both. So I feel like I have a comparative advantage in that I can translate thoughts to paper but also to broadcast media."
It's been nearly one year since Barrett Media broke the story that The Daily Wire and Westwood One were ending their partnership. Each has faced trials since that moment.
"Fortunately, the AM band is still very strong here. And when people in Idaho can see and touch their favorite personalities -- or my little local show -- in the age of digital humanizes the station."
Here’s the truth that leadership needs to grasp: if pay doesn’t come up for the talent that drives the product, the format will lose those people. Not “may.” Will.
"Networks like FOX Sports understand that shoulder programming needs more than discussion. It needs personality and personalities who bring out the characters of others. That's the magic of Alexi Lalas."