“I used to have Professional Music Fan on my cards. It was the best answer when people asked what I did for a living. I could explain that I am a music fan who went pro.”
Luckily for Classic Rock stations, there are a lot of options that could help win the night without adding costs or creating additional burdens for existing staff.
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."