“I try to always have a how do we capitalize on this mindset. Running everything through that filter. Whatever's going on in the world, whatever's going on with the artists, with pop culture in the community."
There isn’t a blood test that can determine if you have it. Those infected usually don’t know. Identifying Xers is also subjective, but talent coaches and scouts become pros at finding the haves and have-nots.
To this day, there is a Country artist in Nashville who, when I see him, will turn to whoever else is around and say, “This guy asked me a question that no one else had ever asked me.”
Make talent your bottom building block of the programming pyramid and encourage them to be ambassadors of your station’s brand while building their brand within your system.
If the future of our industry is in the hands of some of the people I see in the photos 'representing' the industry, we might be in more trouble than I thought.
"Apple TV first tested iPhone in a live sports workflow during a September 2025 Friday Night Baseball game between the Boston Red Sox and Detroit Tigers."