"South Florida is home to Hard Rock Digital, and it’s now home to Matthew and Brady, too. That shared connection gives this partnership a level of authenticity that resonates with local sports fans."
"Building on the genuine momentum from Kinder Bueno and the success of Nutella Peanut, we’re in a position to double down on our investment to accelerate portfolio awareness and market share in the U.S."
"The industry needs people with talent and passion who are focused on solutions, not individuals stealing paychecks, doing damage from the inside out."
"The Big 12 may look back at this deal as necessary survival in a restructured college athletics landscape. Or it may look back at it as the moment it decided an energy drink was worth more than its soul."
Day 2 of the 2026 Barrett Media Audio Summit Presented by Point to Point Marketing is taking place inside the SVA Theater in New York City. Barrett Media Sports...
"South Florida is home to Hard Rock Digital, and it’s now home to Matthew and Brady, too. That shared connection gives this partnership a level of authenticity that resonates with local sports fans."
"Building on the genuine momentum from Kinder Bueno and the success of Nutella Peanut, we’re in a position to double down on our investment to accelerate portfolio awareness and market share in the U.S."