Tag: Jason Barrett

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ESPN’s Latest Layoffs Continue the Slow Death of Sports Media’s Middle Class

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"After 30 years in sports media, the most valuable lesson I've learned is also the simplest. The audience falls in love with people. The business falls in love with numbers, and the numbers always win."

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

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"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

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"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

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Shark Week works because it's built, engineered, and marketed

WFAN Cruises To Victory In New York’s Winter Book

Radio Jason Barrett Jason Barrett -
ESPN Radio has developed a footprint in New York over the course of the past fifteen years, one which has seen the radio station...

Tom Tolbert Signs Contract Extension With KNBR

Radio Jason Barrett Jason Barrett -
Tom Tolbert will continue hosting afternoons on KNBR in San Francisco for the foreseeable future. The former NBA player, and host at KNBR since...

Curt Schilling Terminated By ESPN

Television BSM Staff BSM Staff -
Curt Schilling has been terminated by ESPN, the network announced Wednesday night. The MLB Analyst and former pitcher was let go after posting a meme...

Mike and Mike Enter The Hall of Fame

Radio BSM Staff BSM Staff -
Mike Greenberg and Mike Golic, were inducted Tueday into the Broadcasting Hall of Fame by the National Association of Broadcasters (NAB) in Las Vegas....

KNBR Re-signs “Murph & Mac”; Adjusts Program Schedule

Radio BSM Staff BSM Staff -
KNBR in San Francisco has adjusted its programming schedule, which coincides with the radio station resigning its morning show "Murph and Mac", hosted by...

The Evolution of Mad Dog Sports Radio

Columns Jason Barrett Jason Barrett -
In society, we use terms like mainstream and underground to describe popular and unfamiliar trends. To those working in the terrestrial radio business, local...

ESPN Announces NFL Draft Plans

Television BSM Staff BSM Staff -
ESPN Media Zone has confirmed the broadcast plans for ESPN's coverage of the 2016 NFL Draft which airs on Thursday, April 28, at 8p ET. Rounds...

When Corporate Greed Takes Over The Game

Columns Jason Barrett Jason Barrett -
Allow me to vent for a minute. On Friday, Bloomberg reported that the NBA owners have approved advertising on jerseys. As soon as I heard...

KILT Leads The March Sports Radio Ratings In Houston

Radio BSM Staff BSM Staff -
The numbers are in for Houston, and overall it was a weaker month for the market's top sports radio brands. With all due respect...

The Power of Branding and Versatility

Columns Jason Barrett Jason Barrett -
The world of sports media has evolved over the past decade, causing industry professionals to make career sacrifices, and open their minds to new possibilities....
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The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

Columns 0
"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

Features 0
"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Columns 0
Shark Week works because it's built, engineered, and marketed

New Game Lets Radio Pros Win the Ratings War

Features 0
"The way that the game is developed, the FCC ownership regulations match the time. It gradually loosens to what we have today,"