Tag: Jason Barrett

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What Shinedown Can Teach Media Professionals About Audience Connection

“Too many personalities, programmers, managers, and executives view the audience as data.”

Classic Rock Radio Can Fight the Fun Drought

"When was the last time you encouraged a talent to have more fun instead of focusing on the length of their breaks?"

When Howard Stern Won, He Lost the Fight That Made Him Matter

"The forbidden became permitted. The rebel had won, signed a massive contract, and moved inside the castle."

The Real Lesson From the Matt Miller Allegations Isn’t About Fantasy Football

"Creative ideas are valuable. Charitable initiatives are even better. Engaging with your audience is essential. But working together to properly vet, plan, execute, and distribute funds is what matters most."

The 2025 BNM Summit Welcomes Erick Erickson, Mark Simone, Mike Gallagher and Sid Rosenberg

"Expect the volume to be raised, the opinions to fly, and some laughs to be had when Sid, Mike, Mark and Erick take the stage."

ESPN Direct-To-Consumer Pricing Is Right Where It Should Be

"I heard media folks bitch about $29.99 per month, and in the next sentence, say they were ok spending $750-$1000 for a ticket to attend an NBA playoff game. Make it make sense, folks."

Ideas Classic Rock Can Steal From Sports Talk

Compared to a boring streaming channel, when we tell the stories of Classic Rock artists and songs, it’s a great way to get listeners to care.

2025 BNM Summit Tickets Are Now On-Sale, Details Revealed For ‘The Barrett Bash’

Those attending the 2025 BNM Summit will automatically receive an invite to 'The Barrett Bash'.

Recapping the 2025 BSM Summit in Chicago

"Conferences like ours only work if people show up, gain value, build and extend relationships, and companies support them."

Approaching The Summit: Andy Roth, Sports Radio 680 The Fan Atlanta

"I think that as we have different radio stations trying different things with different companies. I don't think enough people talk to each other."

Cumulus Media, Westwood One SVP of Sports Bruce Gilbert to Receive ‘The Jeff Smulyan Award’ at the 2025 BSM Summit

"Few are better at their job than Bruce Gilbert, and few have made a stronger impact on the sports radio business than Bruce Gilbert."

Barrett Media Adds New Contributors to Strengthen Music Radio and News Television Coverage

"Growing brands requires constant adjustments, and to make sure we continue making progress, I'm tweaking our strategy, and adding some firepower to our music radio and news television coverage."

Dan Mason: FCC Should Remove Non-Commercial Classifications if NPR Loses Government Funding

"NPR radio stations are classified by the FCC as non-commercial stations. This was part of The Communications Act of 1934. It is time now to remove that classification."

Dan Bernstein Losing His Job Should Make On-Air Talent Reconsider Social Media

"When high profile people are accessible anytime of the day by the entire world, they're going to hear a lot of noise. Sometimes those tweets are designed to generate a negative reaction, and our industry's most passionate people can't always look away."

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Classic Rock Radio Can Fight the Fun Drought

"When was the last time you encouraged a talent to have more fun instead of focusing on the length of their breaks?"

When Howard Stern Won, He Lost the Fight That Made Him Matter

"The forbidden became permitted. The rebel had won, signed a massive contract, and moved inside the castle."

The Real Lesson From the Matt Miller Allegations Isn’t About Fantasy Football

"Creative ideas are valuable. Charitable initiatives are even better. Engaging with your audience is essential. But working together to properly vet, plan, execute, and distribute funds is what matters most."

Mike Golic Reflects on Coming Home to ESPN Radio

"Hopefully, I go a number of years with ESPN and my career ends where it started at ESPN. That would be kind of cool and very satisfying for me."