When asked why they listen to local radio, 40% of those aged 18-34 said that local content is the key reason. That's higher than the overall level (30%) and the 55+ crowd (20%).
“Chris takes a lot of crap. I take a lot of crap. I've been doing it a lot longer than Chris, and I think sometimes Chris just kind of reaches the end of the rope."
When asked why they listen to local radio, 40% of those aged 18-34 said that local content is the key reason. That's higher than the overall level (30%) and the 55+ crowd (20%).