"Partnering with YouTube at this level for the first time allows us to put these ceremonies directly into the environment where so much of today's journalism and storytelling already lives."
"You don’t even hear me making excuses on a lot of those things that people crush the NBA for. But then we’ll get to the Stanley Cup, and it’ll get a sixth of the rating that the NBA Finals get."
"These teams don't have five hall of famers on it as we sit today. It's just not going to be as much talent. You're never going to associate any of these finals' teams with those teams"
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