Tag: Lance Zierlein

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David Samson Underestimated What Radio Means to Baseball

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"We don’t need baseball on radio anymore."

Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

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People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

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"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

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"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Making Sense of The Latest Houston Ratings

Radio BSM Staff BSM Staff -
The Houston sports radio ratings were published this week in the Houston Chronicle, and I usually refrain from interjecting my opinion on other ratings...

Another 10 Talents You May Not Know, But Should!

Columns Jason Barrett Jason Barrett -
One of the rewarding parts of being a sports radio strategist and consultant, is having the time to observe different brands, markets and individuals....

Sports Radio 610 Continues To Lead in Houston

Radio Jason Barrett Jason Barrett -
The Houston sports radio ratings for the October book were published by the Houston Chronicle and not much has changed since we last looked...

The Tide Is Turning In The Houston Ratings Race

Radio Jason Barrett Jason Barrett -
The January ratings are now available for Houston, and this month there were some new developments which are certain to have one brand celebrating,...

610 KILT Leads September Ratings In Houston

Radio BSM Staff BSM Staff -
Things were generally status quo in the Nielsen Audio reports for Houston radio for the September ratings book. This monthly rundown on the Nielsen Audio...

Radio Bits, Characters and Impersonations with John Tobin

Columns Jason Barrett Jason Barrett -
One of the best things to happen to me during my career was something that I initially rejected, and felt was a major step...

KILT Leads Ratings Race In Houston

Radio BSM Staff BSM Staff -
The approach of football season boosted KILT (610 AM) back to a secure lead in the August radio ratings in Houston, but the Astros...

KILT Regains Houston Ratings Lead

Radio Jason Barrett Jason Barrett -
The heat of summer is a tough time for sports radio, but the Astros’ recent success and the addition of “Hard Knocks” to the...
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Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

Columns 0
People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

Columns 0
"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

Columns 0
"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Eutopia Credits Hard Work and New York Pride for SiriusXM Success

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“Once you can rock the mic in a state where you can hardly pronounce any of the towns, but you still connect with the people, you feel like you can make it anywhere, especially where you’re from."