Tag: March Madness
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NCAA Selection Shows See Ratings Gains
It was the second consecutive year ESPN showcased the selection show on Sunday evening, after previously hosting the event on Monday nights.
Americans Expected to Bet $15.5 Billion on NCAA Tournament
"The AGA reported that among bettors, Kentucky is the most popular choice to win the national championship in Houston."
Jay Bilas: There is Enough TV Money For Conferences To Replace NCAA Tournament
"Tournament inclusion is a big deal and having this committee decide this stuff when the criteria is a moving target I think that's gonna be a possibility in the future."
Sean McManus: 2023 NCAA Tournament ‘Bittersweet’ for CBS
"Jim has meant so much to the game of college basketball, to CBS Sports, and to the growth in popularity of this great event."
March Madness TV Ads Nearly Sold Out
“You’ve probably heard about headwinds in the advertising community and spending being a little softer. That is not the case in the sports marketplace.”
VSIN Prepares Wagering Coverage of NCAA Tournament
"Once the full bracket has been unveiled, VSiN will kick tournament coverage into high gear."
CBS, Warner Bros. Discovery Announce NCAA Tournament Broadcast Teams
After announcing every Final Four since 1991, 2023 marks the NCAA Tournament swan song for Jim Nantz.
Jay Wright Added To CBS Tournament Selection Show
"During his 22 seasons as head coach at Villanova, Wright took the Wildcats to four Final Fours. He brought home a pair of national championships."
Stan Van Gundy Added to Turner’s NCAA Tournament Team
Van Gundy will replace Reggie Miller, who was previously teamed with Kevin Harlan and Dan Bonner.
Study: March Madness Listeners More Engaged, More Likely to Make Major Purchases
March Madness listeners are also more likely to participate in fantasy sports leagues and are also 45% more likely to bet on sports, as well.