Tag: Media Business
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Bob Pittman: iHeartMedia Will Use AI to Save $150 Million in 2025
"Much of how we use AI is in mining data to better understand our audience, the consumer."
Advertisers Capture an ‘Always On’ Cume for Automatic Brand Lift, Latest State of Media Study From Crowd React Media Shows
According to the findings, those surveyed show that the consumer is "always on."
Salem Media Group Executive Terry Fahy Announces Retirement
"Many people hope to look back on their careers with a sense of purpose and accomplishment. By God’s grace, that has been my experience and privilege at Salem.”
The Daily Wire Hires Former Jeopardy! Executive Producer Mike Richards as President
“We knew the answer was, ‘Who is Mike Richards?’ And now we can say ‘he’s an integral part of The Daily Wire’ was the question.”
Solutions to Help Nielsen Improve Radio Ratings in 2025
The plan is to take Nielsen out of the buy/sell process beyond supplying data.
Main Street Sports Group Adds Rich Battista, Chris Brearton to Board of Directors
"We are pleased to join Main Street Sports Group’s Board of Directors and contribute to the Company’s continued growth."
Salem Media Group Reports 12% Revenue Decline During 2025’s 1st Quarter
Salem Media Group noted that its decline was primarily driven by a drop in the broadcast segment. That sector saw a decline of 13.6%, down to $39.8 million.
Local Digital Advertising Revenue Expected to Grow By 13% By 2028, New Borrell Associates Data Shows
Local digital advertising hit a milestone in 2024, reaching $100 billion for the first time.
Marketron Celebrates 55th Anniversary
“While our technology and the media landscape have transformed significantly, our commitment to innovation and customer success has remained constant.”
Why Gordon Borrell Believes the Local Advertising Market Remains Bullish for 2025 Despite Financial Uncertainty
"The year's gonna be ok. I really feel like it's gonna be fine. It's not gonna be down or dismal year."