"You can't be where we want to sell everything. I think we all got kind of bit in the rear for a while, where all these new products are coming out and we want to sell everything. That's a problem."
Radio, meanwhile, has leaned on a single revenue stream for decades: advertising. That's it. That's the model. It's outdated. And most know it. So, how do we change it?
"We've got top-performing radio stations, strong digital capabilities, and a great team in place. Looking forward to relocating to Baton Rouge and getting to work across these markets.”
"The Big 12 may look back at this deal as necessary survival in a restructured college athletics landscape. Or it may look back at it as the moment it decided an energy drink was worth more than its soul."
Although 44% of respondents expressed at least some level of positivity toward AI voices, that support didn't fully translate into favorable views of stations using the technology.