Tag: Media Business
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Quest Global Research Group Acquires Coleman Insights
Quest Global Research Inc. has announced it has acquired Coleman Insights.
The two prominent media research firms joining forces "will enable both companies to...
Audacy Philadelphia, PNC Bank Extend Partnership
Audacy Philadelphia and PNC Bank have agreed to an extension of their longtime partnership, retaining PNC as the presenting sponsor for the Eagles Radio...
Senate Races Propel Political Advertising to Nearly $2 Billion Between Labor Day and 2024 Election
The political advertising world is about to spend nearly $2 billion between Labor Day and the 2024 election, new AdImpcat data shows.
Tight Senate races...
Podcast Use Grows as Majority of Americans Now Label Themselves Monthly Users, New Study Reveals
The number of adults who say they have never listened to a podcast is down two percentage points from last year.
Skyview Networks Adds Penn State and Virginia Tech Through Expanded Playfly Sports Properties Partnership
Skyview Networks has announced an expansion of its partnership with Playfly Sports Properties, the exclusive multimedia rightsholder of Penn State University, Virginia Tech and...
Beasley Media Group Launches Digital News Outlet ‘Augusta Today’ in Georgia
“We wanted to make sure that these stories were not blocked by a paywall and that our conversations with the community remain unfettered and unencumbered.”
Top Podcast Advertisers Saw Double-Digit Increases in Spending During July, New Magellan AI Data Shows
BetterHelp topped the charts with over $7.5 million spent during the month.
NAB Unveils Election Preparedness Resources Ahead of 2024 Election
"The role of local broadcasters as custodians of the truth has never been more important.”
Majority of Presidential Election Advertising Spent in 7 Battleground States, New Data Reveals
$336 million has been spent on broadcast advertising, with Democrats accounting for $254 million of the purchases.
FTC Ban on Non-Compete Agreements Again Halted By Federal Judge
The attempt by the Federal Trade Commission (FTC) to ban non-compete agreements faces another legal battle after a federal judge has put a hold...