Tag: Media Industry
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Bob Pittman: iHeartMedia Will Use AI to Save $150 Million in 2025
"Much of how we use AI is in mining data to better understand our audience, the consumer."
Media Executives Gain By Getting Out of Their Comfort Zones
"By escaping my comfort zone, I was able to gain insights to be more effective helping my clients, our readers, and my business."
NAB VP of Research Dan McDonald Has a Birds Eye View of the Media Industry
Dan’s perch at NAB gives him a clear view of the changes going on.
Gary Krantz and Pete Medhurst Gave Their All to the Radio Industry
"Success requires effort, focus, vision, and sacrifice as much as talent. Few earn promotions and opportunities to perform on grander stages without those qualities."
Barrett Media’s Top 20 Country Radio Shows of 2024
"56 programmers, consultants, and executives voted on the Country category, which was the largest participation for all formats in this series."
Barrett Media’s Top 20 Country Radio Program Directors of 2024
"66 Country radio program directors received votes on ballots turned in by our voters. 19 earned at least one 1st place vote"
Barrett Media’s Top 20 Adult/Classic Hits Radio Shows of 2024
"72 Adult/Classic Hits radio shows appeared on ballots turned in by our voters."
Barrett Media’s Top 20 Adult/Classic Hits Radio Program Directors of 2024
"49 Adult/Classic Hits radio program directors appeared on ballots turned in by our voters."
Barrett Media’s Top 20 Classic Rock Radio Program Directors of 2024
"53 Classic Rock radio program directors appeared on ballots turned in by our voters."
Stop Thinking Of Your Radio Show As Content
"When it comes to creating media, the barrier to entry has been obliterated. As a result, there is too much content competing for a finite amount of attention."