Tag: MLB

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ESPN’s Frozen Frenzy Posts Big Viewership Gains in Year Four

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"The Frozen Frenzy Whiparound show on ESPN2 averaged 105K viewers, a 54% year-over-year gain."

Katie Zacharia, Aubrey Huff and the Art of Failing Fast

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"A bad decision isn’t the end of the line if you make more good decisions than bad."

College Football Playoff Expansion Leaves Broadcast Opportunities on the Sidelines

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"Expanding the College Football Playoff to 24 teams will give more programs a chance to compete for a national championship. But the sport is missing a golden opportunity to expand something else just as important: the voices bringing those games to life."

Chuck Damico: Country Radio Has an Energy That Rock Lost

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"A lot of other businesses ... could probably learn a lot from how the country radio and country music community operates and supports each other."

FOX Sports Reveals Broadcast Plans For 2026 World Baseball Classic

Sports BSM Staff BSM Staff -
"FOX will showcase seven marquee matchups, beginning with Team USA’s Pool B opener against Brazil at Daikin Park in Houston on Friday, March 6."

Netflix Reportedly Aiming To Add Barry Bonds to MLB Opening Day Coverage

Sports BSM Staff BSM Staff -
"While no agreement has been finalized, the expectation is that Bonds would appear on-site for both pregame and postgame programming if the sides reach terms."

MLB Local Television Crisis Risks Eroding Fan Loyalty and Competitive Balance

Columns John Mamola John Mamola -
"Baseball is built on trust. Fans trust that their team will be there every night, on the same channel, with familiar voices guiding them through the season. Right now, that trust is fraying."

Mike Salk: MLB Should Have Been Promoted After the Super Bowl Broadcast on NBC Sports

Sports BSM Staff BSM Staff -
"Why were there no promos, no nothing during and especially after the Super Bowl for the Sunday Night Baseball on NBC? What are we doing?"

Los Angeles Angels Announce DTC Option With Reported Interest in Launching Own Network

Sports BSM Staff BSM Staff -
"The Angels said details regarding cable and satellite availability will be announced at a later date, leaving their full distribution plan unresolved as Opening Day approaches."

ESPN Unveils MLB.tv Plans for Upcoming 2026 Season

Sports BSM Staff BSM Staff -
"The rollout introduces tiered pricing based on whether customers already subscribe to ESPN Unlimited, the network’s branded direct-to-consumer product."

MLB Swung and Missed Again at a Golden Opportunity With Super Bowl Conclusion

Columns John Mamola John Mamola -
"Baseball needs good press, smart marketing, and a locked-in audience. The Super Bowl provided exactly that opportunity. Instead, MLB once again struck out looking."

Detroit Tigers, Red Wings Announce Broadcast Partnership With MLB

Sports BSM Staff BSM Staff -
"We have two of the top-rated broadcasts in our respective sports and remain focused on listening to fans about what matters most to them."

Toronto Blue Jays Analyst Buck Martinez Retires

Sports BSM Staff BSM Staff -
"It has been a fantastic journey with Sportsnet, the Blue Jays and the wonderful Blue Jays fans all over the world."

Several MLB Teams Considering Creating Their Own Regional Sports Network

Sports BSM Staff BSM Staff -
"The Los Angeles Angels and Atlanta Braves are separately evaluating the creation of team-controlled regional sports networks rather than immediately shifting their game productions to MLB Media."
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Katie Zacharia, Aubrey Huff and the Art of Failing Fast

Columns 0
"A bad decision isn’t the end of the line if you make more good decisions than bad."

College Football Playoff Expansion Leaves Broadcast Opportunities on the Sidelines

Columns 0
"Expanding the College Football Playoff to 24 teams will give more programs a chance to compete for a national championship. But the sport is missing a golden opportunity to expand something else just as important: the voices bringing those games to life."

Chuck Damico: Country Radio Has an Energy That Rock Lost

Features 0
"A lot of other businesses ... could probably learn a lot from how the country radio and country music community operates and supports each other."

Could Canada’s Radio Diary Replacement Be the Future of US Radio Ratings?

Columns 0
PPM didn’t make sense financially in smaller Canadian markets, which remained reliant on a diary-based system. Numeris and its stakeholders recognized that the industry required a system that more accurately reflects how Canadians engage with radio today, while reducing volatility and improving consistency across markets.