Tag: MS NOW

CNN, ABC News, and MS NOW all posted month-over-month gains, while NBC News and CBS News slipped.

"With the midterm elections quickly approaching and the race for the White House beginning to take shape the day after, we are well-positioned to play a leading role in covering the stories, issues, and campaigns that will define the years ahead.”

Maddow will be joined throughout the evening by Nicolle Wallace, Chris Hayes, Symone Sanders Townsend, Michael Steele, and Lawrence O'Donnell.

"...We're bringing our trusted anchors and reporters together to directly engage with our audience for a day filled with lively discussions, meaningful connections, and unforgettable moments..."

Every network on the list saw its numbers fall.

Rachel Maddow's show was the top-rated program for MS NOW during the month.

It's familiar talent, engaging conversation, and low overhead. That combination is essentially a gift to a cable programmer trying to stretch a budget.

The network will move away from most live programming after 6 PM ET on weekends.

Nobody watches MS NOW's daytime shows for straight news, then flips to Fox News or Newsmax for conservative opinion. That kind of audience crossover just doesn't happen, and pretending otherwise is a losing strategy.

Monday marked the beginning of a new era on MS NOW, as the network began its new daytime programming.