"Our promise is to put on real life human voices in our radio hosts and podcasters. To ensure that there would always be a human, there had all sorts of consequences from listeners being so thankful for that promise. But also for our own employees."
"Sports always had a starch to it where the gatekeepers didn't allow a lot of what we provided. We changed the industry in many ways, and I don't know if we get the proper respect for it."
Think soap operas on social feeds. And while micro dramas are primarily thought of as video, this is a content space radio is uniquely qualified to own.
"Your audience will be watching the Super Bowl. Leverage that many will also be using social media during the game and the halftime show to your station’s advantage."
Pop programmers hear melodies. AC programmers hear something more interesting than another Maroon 5 song. AAA programmers hear musicianship and the chance to play someone without a man bun.
"Sports always had a starch to it where the gatekeepers didn't allow a lot of what we provided. We changed the industry in many ways, and I don't know if we get the proper respect for it."