Tag: music radio

"Disclosure only matters if consumers believe there's meaningful value in knowing the difference. Based on the latest research, they're already showing they don't."

"Radio's gonna come back, and it's gonna slap back."

"AM/FM radio reaches 87% of U.S. adults each week, according to Nielsen Audience Insights. That's the broadest weekly reach of any measured platform. Radio's edge is even sharper among younger listeners, reaching 81% of Adults 18-34, more than any other platform tracked."

"One thing I've learned is that talent opens doors, but relationships and work ethic keep them open."

"If you log on to our YouTube channel, search 2026 Barrett Media Audio Summit under our videos followed by the name of each session."

“We were approached about selling our frequency to K-Love, Inc. who want to expand their Christian offerings in the San Jose market with the addition of the 94.5 FM frequency. We found a way to do that but retain our KBAY-FM country format."

"We met with an exceptional group of candidates, and we believe Brittany is exactly the leader to carry this organization into its next era."

"There are angles everywhere. Pick one per day and build around it."

The Consultant Conversation Fred Jaobs (Jacobs Media)Mike McVay (McVay Media)Moderatir: Buss Knight (Taking a walk) The Consultants Conversation at the first Barrett Media Music Radio Conference...

"It’s a combination of seminar and social gathering, where people come to learn, network, educate, challenge one another, and leave with a treasure trove of ideas to bring back to their markets."