"A big part of my job on TV is talking about the game, and when I got done playing I didn't want to only talk about it, I wanted to actually put it to action."
"The product better be for the fan. Everything I do has to count no matter what it is. I look at any second on the air trying to meet and exceed the bar that's been set. That's what makes it fun."
"I thought that NBC was full of s**t the way they did it. They sold it a little different. Like wait a minute, Michael's [Jordan] wearing the same clothes for six months."
"This was Michael Jordan. The face of the NBA’s greatest era. The man who helped make the original NBA on NBC a cultural phenomenon. The opportunity to put him back in that environment should have been impossible to screw up. And somehow, NBC did."
"His interview with Mike Tirico ran in segments throughout the entire calendar year. Jordan did not appear live on any NBC Sports' NBA programming last season."
"Our 2026-27 schedule not only features elite matchups on the biggest stages possible, but new programming innovations designed to build off last year’s resounding successes."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."