Tag: NBA

"We have a coveted audience that definitely people are interested in. Whether that’s MLB or other leagues. We’re having a lot of good conversation about folks who hopes to tap into what we have."

"The ratio between current discussion and recycled nostalgia felt completely out of balance. This approach seemed better suited for a podcast audience than a network television production."

"The danger comes when inflated or expanded definitions of “viewership” become accepted without context. Because eventually those expectations become baked into rights fees, ad sales, staffing decisions, and long-term business strategy."

"If the NBA is truly on the verge of its next dynasty, built around its best team and its best player. It might want to ensure those things still align. Greatness alone doesn’t guarantee attention anymore."

"We engaged a well known composer to be thinking about tracks designed for the league."

"The most-watched game featured the Warriors and Suns on April 17. That matchup delivered 3.65 million viewers."

"We would not have been able to acquire NBA [rights] if we didn’t have Peacock as a platform."

"According to SBJ, Fubo’s pitch developed quickly and has gained traction among several teams evaluating their next move in a shifting regional sports network landscape."

"Adam Silver has not only upheld the NBA’s legacy as a premier global sports league but has boldly reinvented it for the 21st century."

"Your passion and love for your team was felt every night I walked into Golden 1 Center. And I’ll always hold the love you showed me close to my heart."