I probably receive 100 emails every day, and some brand managers get many more. Your email touting that you have common sense and want to talk politics is not enough.
The average person may not be able to tell the difference between a real person’s voice and a synthetic voice, and we know that there’s a large number of people who don’t care, as long as they hear things that confirm their opinions.
"We're real lively, and the pace is fast-paced, and it's been a top 40 delivery as far as the news stories and the talk topics. It's just real exciting radio."
As we head into the home stretch of 2025, with vacations, busy schedules, and more on the horizon, look for opportunities like this as benchmarks for 2026.
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."