Tag: NIL

While some terrestrial radio stations jumped into hiring college athletes, a web-based show caught BSM's attention about one year ago. The Next Round digital show based in Birmingham, Alabama, hired Alabama and Auburn football players to do a weekly interview on their daily 9a-1p show.

"We all kind of think the stock answer reactions are silly. Why won't anyone say it out loud?"

"Saban's comments and the ensuing rebuttals will be used to fuel content on sports television and radio through the offseason and likely beyond."