Tag: Oakland A's

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

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"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

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"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

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"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

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"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Damon Bruce: Debate With A’s Team President is Off

Radio BSM Staff BSM Staff -
“What would the debate have been?” he asked. “I’m anti-treating your fans like crap and he’s pro-treating your fans like crap?”

Divorce Was Inevitable For the Oakland A’s and 95.7 The Game

Columns Jason Barrett Jason Barrett -
On Friday afternoon, the Oakland A's took an unusual approach to signal the end of their relationship with flagship radio station 95.7 The Game....

Dallas Braden Replaces Mark Mulder on A’s Broadcasts

Television Jason Barrett Jason Barrett -
Earlier in the week former Oakland Athletics pitcher, Mark Mulder, confirmed via “The Damon Bruce Show” on 95.7 The Game, he will not be back in the...

Why We Can’t Keep Ignoring The Signs

Columns Jason Barrett Jason Barrett -
"It's the same old story, same old song and dance, my friend" - Aerosmith It's ironic that a couple of lyrics written by a rock band...
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Why TikTok Followers Don’t Equal Radio Talent

Columns 0
"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

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"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

Radio 0
"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

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"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."