Tag: Pete Mundo
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What the NFL Can Teach News/Talk Radio About Staying Relevant
It’s not good enough to just assume that ratings may not be as strong in non-election years.
Why Radio Hosts Can’t Ever Turn Down An Opportunity for Cross Promotion
In an era when radio companies aren't spending big money on billboards or, honestly, any other cross-promotional media opportunities, it is on the station and the talent to find those opportunities themselves.
NewsNation Town Hall Shows Potential of a Changing News Media Landscape
"There is other evidence to suggest that robust conversation between people of different viewpoints may be what people are seeking."
What Retiring ESPN Analyst Lee Corso Should Teach News/Talk Radio Hosts About Entertainment
Lee Corso didn't beat you over the head with his coaching knowledge despite spending 30 years on the sidelines. And it's not what he will be remembered for.
Should News/Talk Radio Reevaluate the Value of Listener Phone Calls?
One of radio’s competitive advantages over a podcast is its ability to be live and react in real time. The medium needs to use that to its advantage.
How News/Talk Radio Used Sports Media as a Pipeline for New Talent
"When people ask me what happened, I say I grew up."
Why Radio Hosts Need to Master This Skill to Go From Good to Great
This is something to consider as we ask listeners to sit through long breaks that can be, admittedly, cluttered at times.
What March Madness Can Teach News/Talk Radio Hosts About Topic Selection
The niche topics -- AKA, the underdogs -- are (generally speaking) dead.
News/Talk Radio Hosts Shouldn’t Embrace the Unexpected
You want to make sure your audience always knows where you’re going.
How News/Talk Radio Can Leverage Renewed Interest in the Format to Sales and Ratings Success
How are we working every day to build brand loyalty from our listeners so that they feel like they need us to be a part of their daily lives and routines?