Tag: Peter Thiele
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Why Talk Radio Hosts Need to Think Like Albert Einstein
The competitive pressures for ears and advertising have created a real need for innovative thinking.
How the Pathway to Radio Stardom Has Changed and How You Can Still Make It to the Top in 2025
Radio needs a next generation. It needs innovators. Why not you?
Why News/Talk Radio Hosts and Stations Need to Dive Head First Into Winning Topic A
If you are discussing the education subcommittee vote while your community is receiving a foot of snow, you have failed.
Being a News/Talk Radio Star Comes With a Cost
Every radio personality has a deep-seated insecurity about their show and performance. This is very natural.
Zimmer Communications Names Peter Thiele News/Talk Format Captain
Thiele will be based in Columbia as he assumes his new role.
A Refresher on How to Cover Donald Trump for News/Talk Radio Stations
Trump wants you to be discussing him constantly. It is a brilliant strategy and his understanding of this is unparalleled. But don’t be a sucker.
News/Talk Radio Needs to Re-Examine Its Approach as the Generational Shift Continues
You have 12 seconds to impress listeners of this age group. Air personalities need to aircheck themselves.
3 Ways News/Talk Radio Programmers Can Create Masterful Promos
Every news/talk station is a living, breathing, entity. You must demonstrate that fact every hour of each day.
3 Tips for News/Talk Radio Hosts as the Legislative Session Approaches
We have a simple job. We need to reflect on the concerns, lives, and interests of our audience.
News/Talk Radio Needs to Embrace What Separates It From Other Formats in 2025
I am all in on making radio fun and poking fun at ourselves on the show. But there are three things that you should never ever minimize.