Social media — where most people are getting their news — is designed like a slot machine. Don't like what you see on your Twitter feed? Pull down, and it'll populate more stuff you care about.
"I thought looking at the broader radio picture that could impact your sales story as Pew presents it would be a good reminder of what we have to offer."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."