Tag: PPM Measurement

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Pat McAfee’s Biggest Problem Continues To Be His Need to Respond to Critics

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"For all the success he's achieved, giving his detractors a platform doesn't help him. As he continues to build his brand at ESPN, he also has a responsibility to understand the role he plays on screen. When he loses sight of that responsibility, he misses the point of his inclusion."

How Broadcasting From a Cow Pasture Shaped Brandon Ison’s Vision for Worldwide News Network

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“My leadership has always been, people come to me and say, ‘Hey, I’ve got this idea,’ and I just say, ‘Do it.' If it doesn’t work, then we just move on."

LaVar Arrington Builds on FOX Sports Radio Success With New Penn State Podcast

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"I want to be a pro hall of famer. I believe my hard work, consistency, dedication, and diligence ultimately can lead to us getting awards and a hall of fame caliber career in the radio industry."

Radio Was the Original Companion. Is AI Taking Over?

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"Ask AI about the people in your key listening areas and really get to know them. "

Commercial Clustering: How Radio Defeated Itself

Columns David Hill David Hill -
"We were competing against the station across the street while the listener was comparing radio to Spotify, podcasts, satellite radio."

Three Minutes Is Exposing Sports Radio’s Biggest Weaknesses in Nielsen Measurement

Columns John Mamola John Mamola -
"This isn’t about blaming Nielsen. It’s about accepting the environment we’re in. Digital platforms didn’t wait for radio to adjust. They trained audiences to expect immediacy. They reward speed, clarity, and payoff. Now traditional measurement reflects those expectations."

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How Broadcasting From a Cow Pasture Shaped Brandon Ison’s Vision for Worldwide News Network

Features 0
“My leadership has always been, people come to me and say, ‘Hey, I’ve got this idea,’ and I just say, ‘Do it.' If it doesn’t work, then we just move on."

LaVar Arrington Builds on FOX Sports Radio Success With New Penn State Podcast

Features 0
"I want to be a pro hall of famer. I believe my hard work, consistency, dedication, and diligence ultimately can lead to us getting awards and a hall of fame caliber career in the radio industry."

Radio Was the Original Companion. Is AI Taking Over?

Columns 0
"Ask AI about the people in your key listening areas and really get to know them. "

Why Audacy’s 1010 WINS Bet on 92.3 FM Paid Off

Columns 0
Had Audacy listened to the skeptics, 1010 WINS might still live on AM alone, and a big chunk of New York’s news consumers might never have found it.