"Expanding the College Football Playoff to 24 teams will give more programs a chance to compete for a national championship. But the sport is missing a golden opportunity to expand something else just as important: the voices bringing those games to life."
"It's inherent to the position to have a social media footprint. But also, nowadays, you’re leaving money on the table if you’re not taking advantage of it."
”I think it's fricking cheeky as hell of radio to go we need to target the younger demographics when we flat abandoned them 30 years ago when we decided that advertisers only wanted 25 to 54.
"Expanding the College Football Playoff to 24 teams will give more programs a chance to compete for a national championship. But the sport is missing a golden opportunity to expand something else just as important: the voices bringing those games to life."
PPM didn’t make sense financially in smaller Canadian markets, which remained reliant on a diary-based system. Numeris and its stakeholders recognized that the industry required a system that more accurately reflects how Canadians engage with radio today, while reducing volatility and improving consistency across markets.