Tag: Radio Business
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MediaCo Adds Maire Mason To Oversee Radio, TV Operations in New York City, Chicago, Denver
"I’m excited to lead iconic brands like HOT 97 and WBLS alongside La Luna, La Buena, and WMBC, and to work with a leadership team that is building something special."
The Real Stakes of the Cumulus–Nielsen Antitrust Battle
In my view, for the sake of the industry and its future, Nielsen needs to relent, but I can’t see this happening while the company is owned by private equity.
Revisiting the Z100 Formula That Changed Radio
Scott Shannon always said, “The greatest radio stations are created on a typewriter.” Sadly, that’s an area where many stations miss the mark these days.
Why Radio Needs More Chief Relevance Officers Than Chief Revenue Officers
Relevance is what earns listening. Listening is what earns revenue.
2 Lessons the Dr. Pepper Jingle Can Teach News/Talk Radio Pros
Dr. Pepper is a billion-dollar brand. And yet, no one is too big to benefit from being liked.
The Industry According To….Elliot Segal, DC 101
Thank you for checking out ‘The Industry According To’. This series runs each Tuesday, and features radio and record industry executives, managers, programmers, talent,...
Is Nielsen Willing to Burn Nationwide Ratings to Save Its Margins?
"We’ve seen the first crack in a 60-year reign of radio audience measurement."
Local Radio and TV Account for Nearly 2.5 Million Jobs and $1.2 Trillion in U.S. Economy, NAB Study Shows
“This industry stands alone in its mission to inform, protect and uplift every community in America, regardless of ZIP code or income level.”
Why Radio Must Reclaim Political Advertising Before It’s Too Late
Collectively, we need to do a better job explaining what makes our medium appealing to politicians and their ad buyers.
Salem Media Promotes Carolyn Cassidy to Vice President
In her role, she will continue to oversee operations for the company in Columbus, Miami, Orlando, and Tampa, while becoming a member of the organization's Senior Leadership Team.