Tag: Radio Measurement

Browse our Latest articles!

The Breakfast Club Goes Live on Netflix. Is That Good or Bad for Radio?

"For all you 'radio is dead' people, one of the biggest streaming companies on earth just said, 'daily live conversation still matters'."

How the Sports Betting Boom Is Reshaping Sports Radio and Broadcasting Economics

"The next phase is going to be about which operators, networks and shows actually built sustainable models on top of the new economics."

This Week with George Stephanopoulos Wins Total Viewer Ratings For 16th Straight Week

For the seventh consecutive Sunday, the program grew its total viewer audience year over year — up 3% compared to last year.

A Competitor’s Classy Send-Off: KS95 Morning Show Honors Dave Ryan’s Exit

Today is Dave Ryan's final broadcast. We reported his...

Magellan AI Announces Broadcast Radio Cross Channel Measurement

"Measurement needs to reflect how media actually works today—across channels, not in silos."

Audacy Announces Measurement Partnership With Podscribe

"This collaboration reflects our shared commitment to independent, industry-leading measurement and gives advertisers clearer insight into performance so they can grow in audio."

Jay Guyther Shares How Worldwide Audio Measurement Is Evolving Faster Than Ever

"Perhaps some of these ideas will make their way to the United States soon."

Cumulus Media Scores Landmark Victory Over Nielsen

“The ruling signals a potential shift in the power dynamics of audience measurement.”

The Industry According To….Rich Tunkel, Nielsen

"Radio is perceived to be the least effective media, when the data shows just the opposite."

Nielsen Braces Clients For Potential Challenges As Covid-19 Surges

"Some delays in recruitment and slight volatility in intab levels could occur over the next month."

Popular

How the Sports Betting Boom Is Reshaping Sports Radio and Broadcasting Economics

"The next phase is going to be about which operators, networks and shows actually built sustainable models on top of the new economics."

This Week with George Stephanopoulos Wins Total Viewer Ratings For 16th Straight Week

For the seventh consecutive Sunday, the program grew its total viewer audience year over year — up 3% compared to last year.

A Competitor’s Classy Send-Off: KS95 Morning Show Honors Dave Ryan’s Exit

Today is Dave Ryan's final broadcast. We reported his...

Final CBS News Radio Newscast to Be Anchored by Christopher Cruise

"When I lived in North Carolina, I had a plaque on my office wall that said 'I'm not from the South, but I got here as soon as I could.' And I feel the same way about CBS News Radio."