Tag: Radio Revenue
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Local Radio Advertising Revenue to Surpass $12 Billion in 2025, RAB and BIA Advisory Services Data Shows
Previously the two entities had forecasted that more than $2 billion in ad revenue would be spent with local radio on digital advertising alone.
Political Advertising Hits Nearly $150 Million During First Quarter, New AdImpact Data Shows
The Wisconsin Supreme Court race is poised to be the most expensive state supreme court race ever, with already nearly $70 million spent and reserved.
What Data Says About the Health of the Radio Industry
Much like the expected demise of radio in the ‘50s after television took off, the business is not dead yet, but there are plenty of competitors who would gladly help kill it off.
Beasley Media Group Sees Slight Revenue Dip in 2024
Local revenue, including local digital packages, represented 76% of all revenue for the company.
Townsquare Media Digital Revenue Up More Than 5% in 2024 While Broadcast Revenue Falls
"Broadcast is a mature cash cow business that will continue to face headwinds going forward, as businesses will continue to share shift from traditional advertising to digital advertising."
Salem Media Group Reports 8.1% Revenue Decrease in 2024
Digital media revenue, however, showed a steady increase of 7.2% as it hit $45 million in 2024.
Saga Communications Reports 2.2% Revenue Decrease in 2024
Operating expenses rose 4.5% during the year.
iHeartMedia Reports 3% Revenue Increase in 2024
"This provides the company with the flexibility to remain focused on creating shareholder value in 2025 and beyond.”
Cumulus Media Posts 2.1% Revenue Decline in 2024
Overall, Cumulus reported a net loss of $283.3 million during the year.
Marketron Review for Radio Webinar Highlights Need for Radio Evolution for Revenue Success
"It's clear that the industry is in the middle of a transition. And broadcasters have to evolve."