"The experiment of a paid subscription didn't work. Do I think we're going there at some point in the future? Maybe five years, maybe 10 years? I agree with that, but we were early."
"Integrations like this enable advertisers to build more comprehensive omnichannel strategies that connect brands with consumers throughout their journey across media"
"To see what it's grown into now, it's outstanding. There's a need for the industry for it to have become this. I credit the entire BSM team and Jason [Barrett] for growing it to what it is now. The results every year get bigger and bigger."