Tag: Robby Bridges

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

107.1 The Boss Adds Greg T to Mornings Alongside Rochelle Gagnon

107.1 The Boss has announced the addition of Greg "Greg T" Tyndorf to its morning show, to pair with existing host Rochelle Gagnon. Greg T...

Robby Bridges Named Program Director of 103.1 The Wolf and WEBE 108

Robby Bridges has been named the new Program Director of country 103.1 The Wolf on Long Island. Bridges joins the station after recently completing a...

Robby Bridges Exits 107.1/99.7 The Boss After Four-Year Run

"I’m departing on my terms and by my choice and on to new adventures.”

20 Brands In 20 Days: Robby Bridges 107.1/99.7 The Boss

“We think of ourselves as a major radio station and don't worry about what New York is doing. You've got to have a product that stands up to some of the biggest brands in their formats in the world, whether it's CBS FM, Z100, or Q1043.”

Robby Bridges Launches ‘Robby’s Top 20 Countdown’

“I’ve soft-launched ‘Robby's Top 20 Countdown,’ a countdown of the top 20 classic hits from a great year in the ‘80s or ‘90s each weekend.”

Al Levine Joins 107.1 The Boss New Jersey For ‘The Boss Radio Hall Of Fame’

The new show will spotlight an artist, year, or theme each week, with host Al's deep musical knowledge, chart expertise, and high-energy delivery, bringing the content to life

107.1 ‘The Boss’ Long Branch NJ Promotes Two

Cane Peterson and Ralphie Aversa have been promoted at Press Communications Classic Rock WWZY (107.3 The Boss)/Long Branch-WBHX (99.7)/Tuckerton, NJ.

A Radio Road Map From The Presidential Election

-what is the “est” factor of my brand, how is it defined? Loud-est? Funni-est? Brash-est? Friendli-est? Warm-est?

Radio Needs A Better Listener Measurement System

Let’s start here: The diary system is inefficient, clunky, and unreliable compared to digital measurement.

Brand Expectations Matter In Viral Moments

If the brand expectation is warm and inviting, meet that. If not, “compassion and grace” generally doesn’t attract attention or get a market buzzing or fans talking. It’s vanilla.

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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."