Tag: Share of Ear Study

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Clay Travis Adds Bet The Board Podcast To Sport & State With Three-Year Agreement

"They are bringing back their Bet The Board podcast sponsored by Hard Rock Bet. You're all welcome. Sincerely, Clay Travis, aka the best GM in sports."

Dolly Parton Streaming Surges 2,458% Following Death Tuesday

"Streaming spikes following celebrity deaths typically fade quickly"

Pittsburgh Steelers Add Willie Colon, Vince Williams To Daily Audio Network Lineup

"iHeart’s over-the-air footprint — which stretches beyond southwestern Pennsylvania — combined with our collective multiplatform digital audio approach - delivers over a thousand hours of Steelers audio content to our fans throughout the world on a year-round basis."

Bill Keeler Returns to 92.7 The Drive After WIBX Exit

"I'm so excited to head back to The Drive, in the same studios I built 20 years ago."

Edison Research: Podcast Listening Dominates AM/FM Radio in Younger Listeners

"The dominance of podcast listening among younger age cohorts can certainly be attributed to their preference for on-demand content that also includes visual elements, qualities specific to podcasts and not radio."

AM/FM Radio Reaches New In-Car Usage Highs, Edison Research Data Shows

Of all ad-supported in-car listening, 83% is spent with AM/FM radio.

How is Talk Radio Going to Address Its Podcast Problem?

This is the moment where leaders in the format have two choices. You can plug your ears and shout “la, la, la, la, la,” or you can do something about it.

Podcast Time Spent Listening Peaks in Middays, Edison Research Data Shows

That midday figure is just slightly higher than the 6-10 AM window.

Podcasts Now Equal AM/FM Radio in 18 to 29 Demo, Edison Research Data Shows

A new milestone in audio consumption has been reached. Edison Research’s latest Share of Ear study reveals that podcast listening among 18- to 29-year-olds...

Smart TVs Emerging as Key Audio Platform, Edison Research Finds

Edison notes that podcast listening on connected TVs (13%) now significantly outpaces that on smart speakers (3%).

At-Work AM/FM Radio Listening Jumps 10% in 2025, Edison Research Data Shows

The news of expanded AM/FM radio listening comes on the heels of a report that 64% of companies have now asked employees to return to the office in at least some capacity.

Audio Listening Nearing Pre-Pandemic Levels, New Edison Research Data Shows

Daily time spent listening at home continued to drop in 2024 from its 2022 peak.

69% of All News Audio Content Consumed on AM/FM Radio, New Edison Research Data Shows

The Edison Share of Ear study also shows that podcasting has taken the lead in the talk category.

Edison Research Share of Ear Study Shows Spoken Word Audio Growing in Popularity with Younger Demographics

"Young people have embraced this medium that uses spoken word instead of music to speak to their demographic."

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Dolly Parton Streaming Surges 2,458% Following Death Tuesday

"Streaming spikes following celebrity deaths typically fade quickly"

Pittsburgh Steelers Add Willie Colon, Vince Williams To Daily Audio Network Lineup

"iHeart’s over-the-air footprint — which stretches beyond southwestern Pennsylvania — combined with our collective multiplatform digital audio approach - delivers over a thousand hours of Steelers audio content to our fans throughout the world on a year-round basis."

Bill Keeler Returns to 92.7 The Drive After WIBX Exit

"I'm so excited to head back to The Drive, in the same studios I built 20 years ago."

Triton Digital, RCS Partner to Provide Programmatic Advertising to Broadcast Radio

"This partnership opens a significant new opportunity, giving stations a direct path to the programmatic advertising market on the playout software they already trust and rely on."