Tag: Share of Ear Study

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How Armstrong & Getty Built a Show by Refusing to Sound Like Anyone Else

"I think we decided very early in our careers — decades ago — that we were going to do it our way. And if we failed, we would never wonder, 'Gosh, I wonder what would happen if we'd done it our way.'"

20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

Why Netflix Can’t ‘Netflix’ The Field Of Dreams Game

"Netflix has spent its first MLB season attempting to prove it can create a live sports event that feels different. Now, it has an opportunity to prove it understands something equally important: Different doesn’t always mean more."

Edison Research: Podcast Listening Dominates AM/FM Radio in Younger Listeners

"The dominance of podcast listening among younger age cohorts can certainly be attributed to their preference for on-demand content that also includes visual elements, qualities specific to podcasts and not radio."

AM/FM Radio Reaches New In-Car Usage Highs, Edison Research Data Shows

Of all ad-supported in-car listening, 83% is spent with AM/FM radio.

How is Talk Radio Going to Address Its Podcast Problem?

This is the moment where leaders in the format have two choices. You can plug your ears and shout “la, la, la, la, la,” or you can do something about it.

Podcast Time Spent Listening Peaks in Middays, Edison Research Data Shows

That midday figure is just slightly higher than the 6-10 AM window.

Podcasts Now Equal AM/FM Radio in 18 to 29 Demo, Edison Research Data Shows

A new milestone in audio consumption has been reached. Edison Research’s latest Share of Ear study reveals that podcast listening among 18- to 29-year-olds...

Smart TVs Emerging as Key Audio Platform, Edison Research Finds

Edison notes that podcast listening on connected TVs (13%) now significantly outpaces that on smart speakers (3%).

At-Work AM/FM Radio Listening Jumps 10% in 2025, Edison Research Data Shows

The news of expanded AM/FM radio listening comes on the heels of a report that 64% of companies have now asked employees to return to the office in at least some capacity.

Audio Listening Nearing Pre-Pandemic Levels, New Edison Research Data Shows

Daily time spent listening at home continued to drop in 2024 from its 2022 peak.

69% of All News Audio Content Consumed on AM/FM Radio, New Edison Research Data Shows

The Edison Share of Ear study also shows that podcasting has taken the lead in the talk category.

Edison Research Share of Ear Study Shows Spoken Word Audio Growing in Popularity with Younger Demographics

"Young people have embraced this medium that uses spoken word instead of music to speak to their demographic."

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20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

Why Netflix Can’t ‘Netflix’ The Field Of Dreams Game

"Netflix has spent its first MLB season attempting to prove it can create a live sports event that feels different. Now, it has an opportunity to prove it understands something equally important: Different doesn’t always mean more."

Why Ben & Woods’ Latest Extensions Could Be Their Grand Finale With 97.3 The Fan

"I got fifteen and a half years in San Diego doing morning radio. The last eight with Ben have been the most magical. Anything beyond that is just gravy for me. Honestly, if I had my way, this would be the last contract maybe."