Tag: SKOR North

"And by the way, if you're not talking to them about digital, somebody is, it's your competitor."

"Not only was SKOR North on point on the air, they were visually displayed across the city, and more importantly, they were ready to monetize the opportunity.'

“Looking back, I think the risk would have been not doing it,” said Mackey.  “It's the most fun I have had in my 20-year career doing this.  We do consider it the new model for local sports media.”

"Rather than chasing meters and subjectively touting that we have 'the best content' we should be focused on building strong, sustainable, multiplatform businesses."

"It was easily the most exciting, singular moment that I've ever been a part of calling games for now 30 years on the network level."

The group's talk radio station -- myTalk 107.1 -- showcased a billboard that read "Beat Taylor's Boyfriend" ahead of the matchup between the Chiefs and Vikings.

"I always say every 24 year old turns 25. I don't think they wake up on their 25th birthday and say 'Geez, I've got to figure this FM and AM radio thing out.' It's baked in, right? So they're taking their media habits right into the prime of that demo."

"Some sports talk radio shows have begun to abstain from having callers on the air altogether, instead transitioning to new avenues of engagement centered around the multimedia platforms that people use most."

"For the first time in 5 years, a new PD has been crowned as the best in the format."

"A look at how sports stations in 20+ markets performed in the 2019 spring book."