Tag: SnapChat
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NBA Allowing Exclusive Access To Content Creators For All Star Weekend
"The NBA has a long history of collaborating with talented creators who share our commitment to bringing the excitement of our games and events to fans around the world."
Nielsen Names Peter Naylor First-Ever Chief Client Officer
"He knows what consumers and clients want - and need - as behaviors continue to evolve. We can’t wait to keep building with him and our partners.”
ESPN To Unveil a TikTok-Like Social Feed With Rollout of Direct-To-Consumer Product
"Vertical, scrollable video is how so many fans get their information today"
A Mixed Bag of Sports Media Subjects
There have been a number of things happening in sports and media that have captured my attention lately. Rather than writing a normal column...
Mike Francesa Reflects on Thirty Years in Sports Radio
Thirty years in any business is a long time. In radio, it's an eternity. For Mike Francesa, it's never been about surviving corporate changes,...
Sports Radio Is Thinking But Not Acting Social
Satisfying the wants and needs of the audience is a daily priority for every sports radio executive, host and employee. But when advancing the...
Content Creation In The Social Space
I've written numerous times about the power of social media and its importance in the sports radio industry. Simply put, it's where your audience lives, and...
The 7 Myths of Sports Talk Radio
According to the dictionary, the word myth means an invented story, idea, or concept. No industry makes better use of that word than the radio industry.
We...
Why We Can’t Keep Ignoring The Signs
"It's the same old story, same old song and dance, my friend"
- Aerosmith
It's ironic that a couple of lyrics written by a rock band...
Are You Willing To Break The Rules?
Last week I was introduced to a new television program. The show is called "Startup U" and it features a number of students and...