You can't be the most knowledgeable person in the room at all times. But, you can find the person who is the most knowledgeable about a certain subject.
"I do think if I was FOX and ESPN, I’m not sure I want Apple in the marketplace, frankly. I don’t want somebody with pockets that are that deep as a rival if I can afford it."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."