Tag: Sports Television
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What Goes Into Producing a National Sports Talk Show?
There are a lot of people in the sports radio industry who assume that creating a national sports talk show is simple. How could it...
Does It Pay To Be On Social Media?
It's evening time. You've arrived home from work, ate your dinner, and are finally unwinding and getting ready to watch your television. If you work...
Why Total Reach Matters More Than Ratings!
One of the real benefits of being removed from the inside of a radio station, is that you can analyze things about the industry...
Does Being A Fan Matter?
There seems to be two schools of thought when it comes to creating content, and performing as a sports talk radio personality.
On one side you...
Is National Programming a Difference Maker?
One topic that has been interesting to watch unfold over the past year has been the shift of local radio operators to take back...
Stealing a Page From The Donald Trump Playbook
Over the past few weeks I've had the opportunity to relax, reconnect with friends and family in NY and simply enjoy broadcasting without dealing with...
Is Sports Radio Ready For Its Future?
A few weeks ago I announced on this site my intentions to leave San Francisco as Program Director of 95.7 The Game in the...
Why Strong Branding and Imaging Is Needed In Sports Talk Radio
In today's radio word there are brands with a heavy focus on branding and imaging and others which put a lesser importance on it....
Being An Entertainer Has Its Benefits
Broadcasters are trained to be fair and balanced and provide a neutral point of view to the audience. Whether it's studying the industry in...
Freddie Coleman – ESPN Radio
For many sports broadcasters, the opportunity to work for ESPN is a lifelong dream. It is viewed throughout our industry as one of the...