Tag: talk radio
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Live Talk Radio Has Never Been More Important Than Now
If your audience expects you to be talking about the news, and you’re not, the listeners will learn that they won’t always get what they come to you to get.
News/Talk Radio Needs to Re-Examine Its Approach as the Generational Shift Continues
You have 12 seconds to impress listeners of this age group. Air personalities need to aircheck themselves.
A Sobering Social Media Reminder Talk Radio Hosts Should Never Forget
The platforms are the ones using your opinion to make money (and train their AI engines). You get to think that your value is measured by the number of followers and likes you accumulate.
3 Ways News/Talk Radio Programmers Can Create Masterful Promos
Every news/talk station is a living, breathing, entity. You must demonstrate that fact every hour of each day.
News/Talk Radio Leaders Share How to Handle Transition and the First 100 Days as Donald Trump Returns to the White House
"The nature of any PD is going to be to tinker, and to adjust and make, make changes,. And I think the really good ones stop and say, 'Let me make a good assessment.'"
How News/Talk Radio Stations Can Localize Syndicated Hosts, And Why Those Hosts Should Want to Do the Same
While some of these hosts are serving hundreds of stations, others are only on dozens of stations, with plenty of room to grow in the years ahead.
Why News/Talk Radio — From the C-Suite to the Producer’s Booth — Should Lead the Push to Reverse TikTok Ban
If you like revenue, ratings, and relevance, TikTok is a tool, not a competitor, and not something to fear.
3 Tips for News/Talk Radio Hosts as the Legislative Session Approaches
We have a simple job. We need to reflect on the concerns, lives, and interests of our audience.
Barrett News Media Top 20 of 2024 – Mid Market Radio Stations
"83 radio stations appeared on ballots turned in by our executive panel."
Barrett News Media Top 20 of 2024 – Major Market Radio Stations
"53 radio stations appeared on ballots turned in by our executive panel."