"These partnerships with USA Sports and Telemundo mark the next phase of our strategy, combining outstanding distribution with significant commercial opportunity and bringing the Bundesliga closer to more fans across the United States than ever before."
This same strategy can apply to a story that may pre-date your time in the market where you’re hosting your show. Study up, but lean on those who know.
"A lot of that with these syndicated companies is 'Oh, yeah. This is our guy. This is our woman, we'll put them on.' That's kind of the way radio works."
Many news radio hosts and stations took the opportunity to observe the phenomenon, while others shared photos, videos, and sometimes memes, about the event.
"These partnerships with USA Sports and Telemundo mark the next phase of our strategy, combining outstanding distribution with significant commercial opportunity and bringing the Bundesliga closer to more fans across the United States than ever before."