There are very few declarations I'll make confidently about this industry, but here's one: late-night TV is dead, and no host alive today could bring it back.
By shedding the traditional brand tie, MS NOW can finally lean into what it already is, and doesn't have to worry about what effect that might have on it's network counterpart.
There are very few declarations I'll make confidently about this industry, but here's one: late-night TV is dead, and no host alive today could bring it back.