"I think ESPN rightly wanted to own and operate and produce RedZone outright because of the galactic popularity of the show. But the NFL, for their reasons, wanted to retain control of the production of RedZone."
Since joining Cox San Antonio in 2000 as an intern, Sifuentes has handled every daypart plus Imaging Director for KISS and Executive Producer for The Billy Madison Show.
"I think ESPN rightly wanted to own and operate and produce RedZone outright because of the galactic popularity of the show. But the NFL, for their reasons, wanted to retain control of the production of RedZone."